This Program is Perfect For...
...those seeking a dynamic career in marketing, communications, digital media, branding, advertising, and public relations among others. This program will train entrepreneurs, business owners and marketing managers to develop strategies to boost their exposure and engage with modern consumers.
What you'll learn...
You can enroll in 3 easy steps
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|Individual Courses||$385 - $895||$385 - $895||--|
|Estimated Certificate Cost||$2,975 - $3,325||$2,975 - $3,325||$5,390|
|*Apply for free, or just enroll in any
of the courses to start your certificate!
Transfer credit available!
Have you previously earned academic or professional units at another institution? You can apply for transfer credit towards this certificate!
Transfer credit available for courses in:
Marketing | Entrepreneurship | Communication | Management
Digital Marketing Specialist
To earn this Digital Credential, the student has acquired actionable skills and knowledge needed to develop strategies, implement and monitor the results of digital marketing projects that fit into an organization’s overall marketing goals.
Successful Completion of:
• MGMNT X477 - Developing a Digital Marketing Strategy
• MGMNT X477.1 - Web Analytics for Marketing
• TMP X450 - Introduction to Project Management
• 108 Contact Hours
• 12 Professional Units
UCSB-PaCE is pleased to partner with the Digital Marketing Institute (DMI), the leading global certification for the digital marketing industry. This partnership has facilitated subsidized access to a wealth of DMI tools and resources to our students during their certificate progression. These resources, as well as our digital marketing syllabii, have been developed and are regularly updated in collaboration with DMI, with the oversight from DMI's industry experts, and are validated by 40 of the leading brands in the digital marketing industry. The DMI advisory body, spanning across industries and countries, has ensured the global applicability and recognition of our digital marketing curriculum.
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“It is amazing to learn knowledge and skills directly from industry professionals that engage day-to-day in the
world of digital marketing.”